Sensible Object secures $3.2m funding to support new product development

New funding for the firm behind Beasts of Balance and When In Rome will support R&D, customer acquisition and new product development.

Spielwarenmesse 2019 to boast dedicated area for tech toys

The ‘Electronic Toys’ area will be hosted in Hall 4A.

Lewis Shaw on the eclectic nature of the Braincrack Games portfolio

With a portfolio spanning kitschy family-friendly games, crunchy Euros, jazzy puzzlers and wargames, we spoke with Braincrack Games founder Lewis Shaw about the elements that unite the firm’s output.

Wonderbly’s David Cadji-Newby to talk storytelling at Toy and Game Design Conference

“I’m excited to share the innovations we’ve made in storytelling and personalisation – it owes as much to product design as traditional narrative.” said Cadji-Newby.

WowWee joins Mojo Pitch 2018

“I’m looking forward to tapping in to the creativity and innovation feed that Mojo Nation has created at the Mojo Pitch,” said WowWee’s CTO, Davin Surfer.

LEGO teams up with IKEA to encourage more play in the home

“We wish to deal with the challenge that some parents might have with the wonderful mess that play creates,” said LEGO.

Global value of counterfeit goods could reach $2.8tn by 2022, warns INTA

“Counterfeiters are becoming so adept at producing and selling counterfeit goods that it is frequently difficult for shoppers to distinguish real versus fake,” said Tish Berard, INTA president.

Connected Cool Kids: Takeaways from the Connected Play Landscape

Last week we unveiled Collabsco’s Connected Play Landscape. This week, Valerie Vacante, founder of Collabsco, discusses key take-aways from the research.

Board Game Club to showcase FReNeTiC, the new game from the creators of Accentuate, at this month’s event

The night will also star some hits from this year’s UK Games Expo, including High Society, Riff Raff and Sakura.

Kids Insights founder Nick Richardson on why it’s never been more important for toy firms to secure robust research

The market intelligence specialist surveys 20,000 young people each year, with data available in reports released every 12 weeks.

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