Scott Houdashell reveals how inventing Egg Mazing took time, persistence and luck…

“My focus will be on leading strategic mergers and acquisitions, exploring licensing opportunities, expanding our global footprint and forging new partnerships that will take Relatable to the next level,” said Collins.

“We’re thrilled to bring the magic of Disney to life in a fresh and exciting way,’ said Gary Wadhwani, Co-Founder at Craft Buddy.

Oli’s session – titled ‘TikTok Made Me Play It: How TikTok Is Shaping the Future of Games & Creativity’ – will explore areas including how TikTok works, why certain toys and games are thriving there – and how to generate impact on the platform.

Alex Mackey – CEO and Creative Director at Lethal Chicken Games – talks us through the company’s latest slate, including Dice Batter, Tortilla Takedown and Little Pig Little Pig.

“We will continue to create toys and products that showcase the joy, surprise and fun that has made Toy Story an incredible property for families and fans of all ages,” said Nick Karamanos, SVP of Entertainment Partnerships at Mattel.

“It’s about building relationships”: Martin Lombardini discusses ideation, pitching and industry myths.

“We welcome all ideas!” David Sainte-Cluque and Nathalie Heninger discuss what they’re looking for from game designers.

“This upcoming slate of games are some of my favourites yet, including our first-ever board game,” said Elan Lee, Co-Creator and CEO of Exploding Kittens.

“The Care Bears have always been more than just plush toys – they represent optimism, comfort, and the power of sharing and caring,” said Bruce Cheltenham, Global Licensing Director, Toys & Hardlines at Cloudco Entertainment.