“As we approach the holiday season, we saw an opportunity to come together to create something truly special for our guests during a time of year when differentiation and value are paramount,” said Jill Sando, Target’s executive vice president and chief merchandising officer.

“I’m looking forward to innovating with a new team down under in Australia within the Girls space,” said Audrey.

“His visionary leadership, kindness, and generosity made him beloved by the Hasbro community and everyone he touched,” said Rich Stoddart, Hasbro’s Interim CEO.

We caught up with Matt Edmondson to find out how a career creating formats for TV and radio proved the prefect prep for a pivot into party games.

We caught up with the Really Fun team to find out more about their approach to game design – and what brought them together.

Gutter Games – founded by Kate and Zak Walton – specialises in family, party and drinking games, with a portfolio including Beat That!, Gutterhead and Trunk of Drunk.

“The move will make a significant contribution to ensuring that interesting ideas from international authors and inventors have access to the market,” said Spielwarenmesse’s Christian Ulrich.

We spoke with James Austin-Smith, Innovation Director at Moose Toys, to find out more about the design wizardry behind Moose’s latest magical innovation.

Categories available to enter this year include Best Game, Most Fun Pet Toy and Most Sustainable.

“There is significant potential for building a broad cross-category merchandise program for this popular Arab hero,” said Neesha Krishna, Managing Director for MENA and South Asia at WildBrain CPLG.