The revamped edition boasts a new ocean board to hold the tiles in place, helping to make set-up faster and keep the map organised.

“At TMS, we thrive on crafting and connecting great ideas with powerful brand campaigns and experiences that resonate with culturally diverse and global audiences,” said Andrew Hajithemistou, Head of Inventor Relations at The Marketing Store.

“With a Roblox video game, an animated series and a range of consumer products already locked in before its official launch, Piñata Smashlings is on track to become the next blockbuster gaming and children’s brand,” said Adam Steel, Senior Director of Licensing at IMG.

“Crayola always looks forward to the Mojo Pitch with great anticipation,” said Joe Moll, VP of Design, Product Development and Inventor Relations at Crayola.

“With cautious excitement we now dip our toes in the AI water and explore ways how kids – along with their parents – can properly use AI to tap into their unlimited creativity and keen sense of storytelling,” said Patric Faßbender, tonies Co-Founder and Co-CEO.

“We are thrilled to be back collaborating and innovating with best-in-class designers, inventors and publishing colleagues from around the world,” said John Bell, Director of Inventor Relations & Preliminary Design at Buffalo Games.

Kozik designed over 500 different limited-edition figures, pioneering the art toy movement.

“So much of the modern era of role-playing – from old school hacks, to streamlined systems, to solo play – can directly trace its roots directly back to this series,” said Duncan Molloy, head of Rebellion Unplugged.

“Research we did with kids back in 2021 showed they really wanted dragons to be front and centre of the new story,” said Nigel Kong, Head of Product for LEGO Ninjago.

The live Mojo Pitch event will take place on Thursday, June 29th at London’s Stamford Bridge Stadium, while the Virtual Mojo Pitch takes place digitally across July 11th, 12th and 13th.