A quarter of all kids products sold in the US in Q4 2017 featured a licence, states NPD

Kids aged three to five represented the largest age group for licensed sales based on units sold, with Paw Patrol the leading brand.

HABA USA launches second Annual Game Design Contest

Designers in the US, Canada and Mexico can purchase a design kit from HABA containing pieces to be used when creating a new game for the contest.

Hasbro trademarks the Play-Doh scent

“By officially trademarking the iconic scent, we are able to protect an invaluable point of connection between the brand and fans for years to come.”

Kids Insights teams with Mojo Nation to provide readers with data, trend-analysis and exclusive reports

“We’re going all out to provide the readers and subscribers of Mojo Nation with engaging and valuable insight that the businesses in those sectors will be able to use to inform their decision-making,” said Kids Insights CEO Nick Richardson.

Darren Lee Phillipson to shed light on Alpha’s creative culture at Toy and Game Design Conference

“I look forward to introducing everyone to the creative culture of Alpha Group and sharing our global design process,” said Phillipson.

Hasbro’s Rich Mazel to explore the importance of storytelling in pitching an invention at Toy and Game Design Conference

“I’m looking forward to this event and thanks to the Mojo Nation team for pulling together what I am sure will be another productive, innovative and fun event,” said Mazel.

Drumond International joins Mojo Pitch 2018

“The event offers a fantastic opportunity for inventors and developers to connect with each other and we can’t wait to see what the UK’s top inventor talent have to offer,” said Dharmander Patel, head of product development at Drumond International.

UK Games Expo director Richard Denning on how the show has become a must-attend event for designers

We spoke with convention director Richard Denning about the evolution of show’s engagement with designers.

Market intelligence specialist Kids Insights joins Play Creators Festival

Attendees of the Festival will get a complimentary copy of the firm’s latest Trend Alert report and two-days free access to Kids Insights’ award-winning online portal.

Paw Patrol creator Keith Chapman to shed light on his creative process at Toy and Game Design Conference

Chapman is known for creating a raft of smash hit kids’ TV shows, including Bob the Builder, Fifi & the Flowertots and recent toy titan, Paw Patrol.

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