Play-Doh gets its own TV show competition in Play-Doh Squished
Hasbro’s Play-Doh brand is getting its own competitive TV show in the form of Play-Doh Squished.
The show, set in a Play-Doh winter wonderland, will see three teams battle it out in a series of ‘physical and creative challenges’ to win a cash prize.
The one-hour, holiday-themed special will be hosted by Modern Family’s Sarah Hyland and land on IMDb TV on December 10th.
—
To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here
More Recent Interview
James Yuen takes us inside the development of HTI’s latest Teamsterz range of vehicles, playsets and tracks
“Good design doesn’t have to be expensive!”: Designer James Yuen discusses his work on HTI’s Teamsterz line, including the Beast Machines Pirate Ship.
“I’ve never seen anything like this”: Wow! Stuff’s Richard North on creating a new category with Real FX Disney Stitch
Wow! Stuff’s Richard North talks Real FX Stitch – and why he feels ‘Puppetronics’ has the potential to match the Furby craze of the Nineties.
Tim Kilpin – President of Toys, Board Games, Licensing & Entertainment at Hasbro – on how insights fuel innovation
“We’re in an industry that turns on serial creativity”: Hasbro’s Tim Kilpin discusses cultivating creative cultures.
GameFlo’s Chijioge “Chi” Nwogu and Ian Allen on bringing basketball to the tabletop with PICKUP
GameFlo’s Chi Nwogu and Ian Allen talk us through the origins of the game, getting into Target – and the sport PICKUP will embrace next…
“My mission? Make products for the world to enjoy!” Courtney Wood on creating Bubblegum Stuff games
Bubblegum Stuff’s Courtney Wood discusses why there’s more to gift games than meets the eye.
Ravensburger’s Samanta Erdini on the “unique freedom” artists enjoy on Disney Lorcana
Art Director Samanta Erdini talks animation, inspiration… And The Emperor’s New Groove!
Popular Articles
Napa Valley Toys’ Sally Connolly on her “under-engineering” approach to design
Robert Best – VP of Barbie Product Design at Mattel – on working with inventors and keeping the brand fresh
Mojo Nation to launch Mojo Nation Magazine in January 2025
Mark Forti on the remarkable story of Feisty Pets – and the worst way to invent new toys
Monopoly Go! – the digital game inspired by the classic board game – gets the tabletop treatment from Hasbro
Upcoming Events
-
- 21st - 23rd May 2024
- Mandalay Bay Convention Center, Las Vegas
Las Vegas Licensing Expo
-
- 25th - 27th June 2024
- Stamford Bridge Stadium, Chelsea, London
Play Creators Festival
-
- Tuesday, June 25th, 2024
- Stamford Bridge Stadium, Chelsea, London
Play Creators Awards
-
- Wednesday, June 26th, 2024
- Stamford Bridge Stadium, Chelsea, London
Play Creators Conference
-
- Thursday, June 27th, 2024
- Stamford Bridge Stadium, Chelsea, London
Mojo Pitch
-
- 24th - 26th September 2024
- Excel London
Brand Licensing Europe