PlayFusion brings AR to Warhammer

Posted on 21st March 2018 By Billy Langsworthy

PlayFusion has teamed up with Games Workshop to launch a new Warhammer game, boasting physical trading cards, a fully digital trading card game and an augmented reality experience.

The physical trading card game will feature hundreds of collectible cards that players can use to build their own decks to fit their strategy and tactics.

The cards can also be viewed through PlayFusion’s Enhanced Reality Engine, allowing fans to unlock various enhanced gameplay options, while also giving them a means to explore the Warhammer Age of Sigmar world through AR.

Warhammer Age of Sigmar Champions will also feature physical-to-digital experiences that allows players to import their physical cards into a digital game and play them online.

“Partnering with Games Workshop fulfills a lifelong dream of contributing to the Warhammer universe,” said Mark Gerhard, CEO and co-founder of PlayFusion.

“The majority of our team and I grew up part of the Warhammer community, so it’s a huge honour for all of us to not only partner with such an iconic British company but also to contribute to one of the original and best fantasy IPs in the world. We are really passionate about developing a rich and innovative new way for the community and beyond to experience the Age of Sigmar.”

Jon Gillard, head of licensing for Games Workshop, added: “Working with such a talented and accomplished group like PlayFusion is an absolute privilege. Their passion, technological expertise and just sheer ‘can do’ attitude has been seriously impressive.

“Taking the richness of Warhammer Age of Sigmar and merging it with their innovative hybrid physical/digital trading card game makes for a winning combination anyway, but add in the cool AR functionality and this game is really something special.”

More Recent News

One month left to send in your nominations for Mojo Nation 100: 2025 Edition

The deadline for nominations is Friday, November 29th.

Hug Me Pillows’ John Lewis pop-up enjoys “overwhelming” response

“Seeing how new customers and educators have embraced Hug Me Pillows as a tool for comfort and emotional well-being is truly heartwarming,” said Hug Me Pillows Creator Lucy Freeth.

Hasbro brings Harry Potter to Monopoly Deal

The game sees players try and collect three different sets of magical items to win.

Moose Toys, e.l.f. Cosmetics and Gamefam team up for XOX Kweenie Roblox campaign

“Our cross-game campaign will deliver massive scale and reach, delighting millions of players where they hang out,” said Ricardo Briceno, Chief Business Officer of Gamefam.

LEGO’s Innovation Campus designed to “foster creativity, inclusivity and the free flow of ideas”

“The space will serve as a global centre for product and design excellence,” said Julia Goldin, CPMO of the LEGO Group.

Asmodee USA embarks on exclusive distribution partnership with UP Games

“Teaming up with the creative minds at UP Games allows us to offer players light strategy games crafted by renowned designers, ensuring a fresh, fun experience for every type of gamer,” said Julien Sharp, Country Manager at Asmodee North America.