Watch: Playing with Brands

Posted on 2nd September 2020 By Billy Langsworthy

What makes for great licensed toys and games? How can brands successfully engage with the inventor community? And what are licensors looking for in a perfect toy partner? All this and more is explored in the Playing with Brands Panel session.

Chaired by Start Licensing’s Ian Downes, the session welcomes Jen Tan (Director of Consumer Products at Pixar Animation Studios), Stephanie Griggs (Creative Director at The Roald Dahl Story Company) and Susie Lecker (President at SRL Consulting).

Ian Downes Jen Tan Pixar Play Creators Conference Play Creators Festival Playing with Brands Roald Dahl SRL Consulting Start Licensing Stephanie Griggs Susie Lecker

More Recent Play Creators Conference

Play Creators Conference, Gameboard

WATCH: Inside Gameboard

This session focuses on how The Last Gameboard is looking to bring innovation to the tabletop space and features Gameboard co-founder and CEO Shail Mehta, COO and co-founder Tim Schukar, with Raising Nerd’s Lee Allentuck chairing.

Julia, Posen, Monopoly Lifesized, Play Creators Conference

WATCH: Inside Monopoly Lifesized

Julia Posen – Development Director at Gamepath – tells us about the design process behind Monopoly Lifesized, a new live Monopoly gaming experience in the heart of London.

Play Creators Conference, TOMY, Toomies

WATCH: TOMY’s Toomies Team on Design, Innovation & Jurassic World

We look at what goes into designing for Toomies and find out more about the brand’s recent collaboration with Jurassic World.

Seven Towns, Play Creators Conference

WATCH: Inside the Studio with… Seven Towns

We speak with Seven Towns’ Elizabeth Moody, Thomas Moore and Jacques Priestner about the origins of Seven Towns and dive into the studio’s approach to invention.

Play Creators Conference, Tanya Thompson, Hasbro

WATCH: Desert Island Picks with… Hasbro’s Tanya Thompson

If you could only take one toy, one game and one of your own inventions to a desert island, what would you take and why?

Play Creators Conference, David Vonner

WATCH: Desert Island Picks with… David Vonner

If you could only take one toy, one game and one of your own inventions to a desert island, what would you take and why?

Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.