PlayMonster bolsters arts and crafts portfolio with Spirograph Animator

PlayMonster has bolstered its  portfolio with the launch of Spirograph Animator, under license from Hasbro.

Spirograph Animator features iconic gears like the original, but adds spinning and lights to create a 3D effect and “wow” factor. The deluxe studio set features bonus built-in storage and comes with six gears and five markers.

“A whole generation of children grew up creating with Spirograph and fondly remember the joy they felt making their own intricate designs,” said Lisa Wuennemann, Associate Vice President of Marketing at PlayMonster.

“PlayMonster is proud to introduce the brand to a whole new cohort of children, in a way that’s engaging and new, with the Spirograph Animator. This product innovation is yet another way that PlayMonster is bringing a fresh approach to universal, classic play.”

The Spirograph Animator is also a Games Category finalist in the American Specialty Toy Retailing Association (ASTRA) 2021 Best Toys for Kids list.

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