PlayMonster has appointed Tim Kilpin as its president.
Kilpin, a leader and executive in the toy and children’s entertainment industry for over 35 years, has set brand strategies and creative direction for brands, including Monster High, Hot Wheels, Disney Princess, Winnie the Pooh, Barbie, and Mickey Mouse, having served in senior roles at Mattel, Disney and Activision Blizzard.
Reporting to CEO Bob Wann and based in the company’s corporate headquarters in Beloit, WI, Kilpin will focus on expanding and accelerating PlayMonster’s business with an emphasis on sales, marketing, design, and business development.
Wann, in addition to continuing strategic and operational oversight, will increase focus on international growth and acquisition.
“Tim is one of the most experienced, highly accomplished and respected executives in the whole of the industry,” said Wann.
“His tremendous stature and knowledge in the industry, along with his complementary skill sets make Tim the perfect fit, at the perfect time, to further PlayMonster’s growth and evolution towards becoming one of the industry’s top toy companies.”
Kilpin added: “The PlayMonster team is an outstanding, experienced, talented group of people with a strong vision, who love what they do and love working together.
“I really fundamentally believe that finding ways to build brands that offer quality play experiences for families and kids today is more important than ever and I am excited to be part of that.”
Prior to joining PlayMonster, Kilpin most recently served as President and CEO of Activision Blizzard’s Consumer Products business, overseeing the category strategy and creative development of multiple product ranges in support of key franchises.
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