Posted on 2nd March 2023
By Billy Langsworthy

Spielwarenmesse 2024 will run from Tuesday, January 30th to Saturday, February 3rd.
The new dates reflect a change to the choice of days as previous years have run Wednesday to Sunday. The decision was made in response to the annual footfall analysis and the survey conducted among exhibitors and visitors to the Spielwarenmesse.
“Many attendees expressed a preference for an additional day during the week,” said Christian Ulrich, Spokesperson of the Executive Board at Spielwarenmesse eG.
“At the same time, we’re sticking to the Saturday after listening to the needs of our specialist retailers, who continue to play an important role.”
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