Spin Master’s Doug Wadleigh promoted to President of Toys as Chris Beardall retires

Spin Master’s Chris Beardall – President, Toys and Chief Commercial Officer – will retire as of December 31st, 2023.

Doug Wadleigh – currently Head of Global Toy Brands – will succeed Chris as the new President, Toys beginning in January 2024, reporting to Max Rangel, Spin Master’s Global President and CEO.

“During Chris’ illustrious 23-year career with Spin Master he has been a driving force behind the introduction of thousands of toys to the market while also deepening and diversifying our portfolio and expanding our global footprint,” said Spin Master’s Global President & CEO, Max Rangel.

“Chris leaves a legacy of amazing innovation that will forever be imprinted on the toy industry, and we wish him health and happiness in his next chapter. We’re grateful to have Chris’ support as we transition our Toy creative centre leadership to Doug, a seasoned toy industry executive. Doug has already made a meaningful impact at Spin Master, helping to strengthen our global toy brands and acquire new licensed partnerships. Under his leadership we will continue to unlock future growth within our toy business.”

Beardall added: “It’s been an absolute privilege and a once in a lifetime opportunity to have worked at Spin Master alongside so many talented people, creating countless toys that have inspired memorable moments for kids around the world.

“When I look back to when I started, we were just a small toy company with a few hits under our belt. Today, Spin Master has grown into a global industry leader, known for evergreen toy properties coupled with breakthrough innovation. While my decision to retire has not been easy, I am highly confident in the team in place and their commitment to delivering awesome play experiences.”

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