Posted on 26th July 2022
By Billy Langsworthy

Spin Master has signed a deal to launch toys for the new animated Disney Junior series, Firebuds.
Firebuds is set in a world where talking vehicles live, work and play with the humans who drive them and the range will span figures, vehicles and playsets, with an anticipated launch in Summer 2023.
“Kids are going to fall in love with the fun and fearless characters in Firebuds and Spin Master’s toy line will give fans ways to engage in and inspire play off-screen,” said Chris Beardall, Spin Master’s President of Toys and Chief Commercial Officer.
“Combining our standout product innovation and deep expertise in the category with the inspirational characters and their adventures; the fun will extend from show to shelf to playrooms.”
–
To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here
More Recent News
To mark the release, two launch tournaments will take place in Shanghai on April 26th and May 3rd.
“Giving fans the chance to create their own Care Bear adds a personal connection that aligns beautifully with the spirit of the brand and deepens engagement across generations,” said Bruce Cheltenham, International Licensing Director for Toys & Hardlines at Cloudco Entertainment.
The Fix for 246 introduces the use of a token that is passed between players, flipping between Stitch and 626, which impacts gameplay and scoring.
“Kwaaks! is not just a toy – it’s a lifestyle brand that taps into the global demand for customisation, collectibility, and creativity,” said Julian Jacob, Wyncor’s Founder and CEO.
“Wildlife Buddies are our first step into ‘edutainment’,” said Gary Wadhwani, Director at Craft Buddy.
The new Playmobil playsets are a perfect tribute to the storytelling and imagination that define the Miraculous brand,“ said Luca Bonecchi, VP of Licensing for Europe at Miraculous Corp.