Bad Robot

J.J. Abrams’ Bad Robot to produce live action Hot Wheels film

Hot Wheels joins a Mattel Films slate that also includes movies based on Barbie, Masters of the Universe, UNO and View Master.

Mattel teams up with JJ Abrams to launch Bad Robot premium action figure

“It really does feel like a beautifully made, incredibly posable, hefty version of this character,” said Abrams.

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