Barbie

Mattel and Mission Control Media team up for Barbie Fashion Battle reality design show

Barbie Fashion Battle is the latest project in a slate of more than 25 shows being developed by Mattel Television.

Mattel Films teams with Lil Yachty to bring UNO to the big screen

The UNO movie will be an action heist comedy set in the underground hip hop world of Atlanta.

US toy sales up 16% in 2020, reports NPD Group

“The growth we’ve seen in the toy industry speaks to the fact that parents are willing to put their children’s happiness above all else,” said The NPD Group’s Juli Lennett.

Mattel welcomes Dr Maya Angelou into the Barbie Inspiring Women series

“By introducing children to Dr. Maya Angelou’s courageous story and written works through doll play, our goal is to spark conversation and awareness with children and their families,” said Lisa McKnight, Senior Vice President and Global Head of Barbie and Dolls, Mattel.

Mattel celebrates 75 years of design with new Mattel Creations platform

The platform will sell a range of curated items that offer a peek inside Mattel’s creative process, as well as serving as a hub for collaborations with artists, designers, musicians and creators.

Playing with dolls helps children develop empathy skills, reveals study from Cardiff University and Barbie

“As leaders in the dolls category, we’ve always known that doll play has a positive impact on kids, but up until now, we have not had neuroscientific data that demonstrates these benefits,” said Lisa McKnight, SVP and Global Head of Barbie and Dolls, Mattel.

Ravensburger’s Benn Bramwell and Leah Smith on what they look for in every product

Leading up to the Mojo Nation pitch, we caught up with Ravensburger’s Benn Bramwell, Senior International Product Manager for Children’s Games, and Leah Smith, Junior Product Designer.

PlayMonster’s Tim Kilpin on the firm’s biggest ever launch: Snap Ships

We caught up with Tim Kilpin, President at PlayMonster, to find out more about his journey in the industry to date, and why PlayMonster’s latest launch – Snap Ships – is something special.

PlayMonster welcomes Tim Kilpin as president

“I believe that finding ways to build brands that offer quality play experiences for families and kids today is more important than ever and I am excited to be part of that,” said Kilpin.

Net sales drop but UNO, Pictionary and Hot Wheels enjoy growth in Mattel’s Q1 2020 results

“Our work over the past two years to develop a flexible and results-oriented organisation is serving us well during this time,” said Mattel CEO Ynon Kriez.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter
Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.