Beatrice De La Rochefoucauld
Asmodee’s Gregory Benassar and Beatrice De La Rochefoucauld on three ways to bring brands into board games
Gregory Benassar, Head of New Business at Asmodee, and Beatrice De La Rochefoucauld, Licensing & New Business Manager at Asmodee, discuss crafting games for brands like Squid Game, Sonic the Hedgehog and Arsenal FC.