Klara’s blue caped crusader teddy bear will go on sale this Christmas at John Lewis, with 100% of the profits going directly to the NHS.
Kids can send in their ‘super bear’ designs, with the winning creation going on to be sold in stores this Christmas, with profits going to the NHS.
“We’ve had such wonderful support from the children’s industries since I set up the business five years ago, and I can’t think of a better way to pay it back than a competition whereby we support the winning company with ￡5,000 worth of services to support their business,” said Fundamenally Children’s Amanda Gummer.
Aardman’s Cracking Ideas competition tasks young inventors to design something to ‘make life better’
“We can’t wait for young people all over the UK to get creative, designing their out-of-this-world inventions,” said Merlin Crossingham, creative director for Aardman.