Deej Johnson

“Buckle up and hold onto your hats!” Erik Quam on products that excite him at Smart Toys and Games

Erik Quam – inventor relations guru at Smart Toys and Games – on their secret sauce.

Seven Towns, one legend: Mike Moody discusses his long career and I.D.I.O.T. Award

Guest interviewer Liz Moody talks to industry veteran Mike Moody about his phenomenal work in toys

Prolific inventor Richard Levy on the launch of Tightrope – and the return of Furby

Old favourites and new releases: Richard Levy on Furby, Tightrope and BrainBolt

What makes sizzles sizzle? Video producer Stuart Turner on making the first ten seconds count

How to Make a Pitch Sizzle: Stuart Turner, co-founder at DMI Productions, discusses videos that sell.

Kill WILL: Writer Deej Johnson on removing a four-letter word that kills rules

Why ridding your writing of the word ‘WILL’ helps rules and marketing sound more lively…

Anatomy of a Sell Sheet: A Deep Dive… What is it? Why use it? Who needs it?

Deej Johnson explores the who, what, where, when and why of this divisive sales tool.

Bernhard Weber reveals why – as an inventor – he puts himself under no pressure to deliver!

Award-winning inventor Bernhard Weber on creativity and his recent hit, Beethupferl.

Shannon Swindle, Inventor Relations Manager; Games – Moose Toys, on pitching, ghosting and more!

How is Moose Toys putting a “wow” in the games category? Shannon Swindle tells all!

Discover one of the greatest thinking tools ever devised: Edward de Bono’s Six Thinking Hats

Creative consultant Deej Johnson on Edward de Bono’s most powerful creative technique…

Push, pop, catch! Westley Ciaramella of Catapult Concepts on the launch of Goliath’s Pop Off

Westley Ciaramella reveals the happy accident behind Goliath’s new party game, Pop Off.

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