Deej Johnson

What makes sizzles sizzle? Video producer Stuart Turner on making the first ten seconds count

How to Make a Pitch Sizzle: Stuart Turner, co-founder at DMI Productions, discusses videos that sell.

Kill WILL: Writer Deej Johnson on removing a four-letter word that kills rules

Why ridding your writing of the word ‘WILL’ helps rules and marketing sound more lively…

Anatomy of a Sell Sheet: A Deep Dive… What is it? Why use it? Who needs it?

Deej Johnson explores the who, what, where, when and why of this divisive sales tool.

Bernhard Weber reveals why – as an inventor – he puts himself under no pressure to deliver!

Award-winning inventor Bernhard Weber on creativity and his recent hit, Beethupferl.

Shannon Swindle, Inventor Relations Manager; Games – Moose Toys, on pitching, ghosting and more!

How is Moose Toys putting a “wow” in the games category? Shannon Swindle tells all!

Discover one of the greatest thinking tools ever devised: Edward de Bono’s Six Thinking Hats

Creative consultant Deej Johnson on Edward de Bono’s most powerful creative technique…

Push, pop, catch! Westley Ciaramella of Catapult Concepts on the launch of Goliath’s Pop Off

Westley Ciaramella reveals the happy accident behind Goliath’s new party game, Pop Off.

What makes Star Trek a perfect license for Funko Games? General Manager Deirdre Cross tells all…

Live Long and Prospero Hall: Deirdre Cross explores Star Trek: Cryptic – an escape-room-style game

As TinkerTini turns five, founder Trina McFarland discusses one thing that matters above all else

TinkerTini’s Trina McFarland on evolving, rebranding and doing things for the right reasons

Former Fisher-Price and Hasbro R&D man Tom Mason discusses pant-wetting hits… And winning the I.D.I.O.T.

“Let’s put it this way – it won critical acclaim.” Tom Mason on the art and science of finding ideas

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