Disney

Other winners on the night included Mattel’s Pictionary Air, Wow! Stuff’s Harry Potter Invisibility Cloak and LEGO Stranger Things.

“2019 was one of the more complicated years to get a good read on toy industry health,” said Juli Lennett, vice president and industry advisor, Toys, The NPD Group.

We caught up with Caleb Paullus, lead creative at Fabric Flavours and the founder of Pinfinity, to learn more about why toy firms should be looking at bringing their brands to life in this way.

Following a trip to Disney World, Heayes Design’s Richard Heayes looks at why toy and game designers should follow the lead of theme parks in striving for immersive experiences.

Fresh from winning the Design Icon Award at this month’s Play Creators Awards, we caught up with Patel to learn more about his approach to design, as well as why he feels the toy space is in a fantastic place when it comes to creativity.

Created by Prospero Hall and Wonder Forge, and published by Ravensburger, Villainous is a card game that sees players step into the shoes of iconic Disney baddies.

We caught up with Wu to learn more about his creative process, and why he believes we’re living in ‘the golden age of toys’.

Company is instead looking to bolster its educational ecosystem.

Krystal Persaud, senior director of product design and strategy at littleBits, tells about the development process behind the firm’s line of innovative tech kits.

Products from the likes of Propel, Sphero, LEGO and Lenovo featured in Disney’s Force Friday II initiative.