A Girl for All Time founder Frances Cain on the world of dolls, facing the Dragons – and why diversity matters
Frances Cain on A Girl for All Time, Dragons’ Den and dolls with purpose.
“As leaders in the dolls category, we’ve always known that doll play has a positive impact on kids, but up until now, we have not had neuroscientific data that demonstrates these benefits,” said Lisa McKnight, SVP and Global Head of Barbie and Dolls, Mattel.
As the firm launches Brownie Lottie, we caught up with Arklu’s creative director, Isla McGuckin, to find out her thoughts on the state of creativity in the doll space.
Enter your details to receive Mojo updates & news.