Genius of Play
Trends set to fuel sales this year include kidult toys, music-play and mindfulness, says The Toy Association
“This year’s biggest trends underscore the ongoing impact of the pandemic on play; the toy industry’s growing commitment to helping kids become better global citizens; and the many social, emotional, and cognitive benefits of mindful, musical, and ‘kidult’ toys,” said The Toy Association’s Adrienne Appell.