Hasbro joins Virtual Mojo Pitch 2021

“The Mojo Pitch event is a great way for us to connect with some of the best and brightest new voices in play,” said Hasbro’s Jenn Brees.

Hasbro bolsters Baby Alive brand with YouTube series

The show will introduce a new product segment for Baby Alive in the Glo Pixies.

Hasbro teams with musician J Balvin on J Balvintron Transformers figure

The J Balvintron figure converts into cassette player and features details inspired by J Balvin, including packaging featuring his rainbow colour scheme and smiley face icon.

Pokémon Go studio Niantic readies Transformers AR game, Transformers: Heavy Metal

“Transformers is the perfect franchise for AR,” said John Hanke, CEO of Niantic.

Hasbro’s Gray Bright on fuelling creativity, driving innovation and creating legacies

We caught with Gray – Senior Director of Product Design and Development at Hasbro Gaming – to find out more about his approach to invention, innovation and legacy-building.

Hasbro teams with Reebok for Nerf sneaker collection

The range includes Nerf-inspired iterations of Reebok’s Pump Omni Zone II, Kamikaze II and Kamikaze II Low.

Right Angle Entertainment’s Justin Sudds on creating Clue: An Outdoor Walking Experience

Ahead of the show launching in LA, we caught up with Right Angle Entertainment Co-Founder Justin Sudds to find out more about the development of Clue: An Outdoor Walking Experience.

KidKenn’s Kenn Morton on changing perceptions of sports games with Foosketball

We caught up with Kenn to find out more about the origins of Foosketball – and what made Hasbro the perfect home for the game.

HYPE teams with Hasbro for Nerf apparel collection and limited-edition blasters

The 40-piece collection boasts Nerf’s core colour palette of orange and blue – with pops of purple, neon green and yellow.

Hasbro and Right Angle Entertainment prepare for opening of Clue: An Outdoor Walking Experience

Guests will walk around the famed rooms of the game, interrogate suspects like Professor Plum and Miss Scarlet, and aim to be the first in their group to solve the mystery.

Stay up to date with the latest news, interviews and opinions with our weekly newsletter
Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.