Hasbro

Kim Vandenbroucke on the real-life inspiration behind Hasbro’s Peeing Pup

Fresh from winning the Emerging Innovator Award at Hasbro’s annual Innovator Expo, we caught up with Vandenbroucke to learn more about her approach to design

TOMY’s Alpesh Patel on why it’s key for designers to balance creativity with commercial awareness

Fresh from winning the Design Icon Award at this month’s Play Creators Awards, we caught up with Patel to learn more about his approach to design, as well as why he feels the toy space is in a fantastic place when it comes to creativity.

Hasbro looks to celebrate female inventors with Ms Monopoly

“Through the introduction of Ms. Monopoly, we want to recognise and celebrate the many contributions women have made to our society and continue to make on a daily basis,” said Hasbro’s Jen Boswinkel.

GALLERY: Check out the snaps from this year’s Play Creators Festival

This year’s Play Creators Festival took place earlier this week, uniting the toy and game design world for two days of conferences, awards and pitching.

Sony Pictures signs Hasbro as master toy partner for Ghostbusters

“Ghostbusters is an iconic and beloved franchise and we are excited and honoured to return to the brand as the global master toy licensee and bring new product to the next generation of fans,” said Tom Warner, senior vice president, Hasbro.

Hasbro welcomes Peppa Pig and PJ Masks to its portfolio following eOne acquisition

“The acquisition of eOne adds beloved story-led global family brands that deliver strong operating returns to Hasbro’s portfolio and provides a pipeline of new brand creation driven by family-oriented storytelling,” said Brian Goldner, Hasbro chairman and chief executive officer.

Hasbro’s toy and game recycling initiative expands to France, Germany and Brazil

“We deeply believe in taking care of our planet for future generations, and we see this expansion as the next step in our sustainability journey,” said Hasbro’s John Frascotti.

Hasbro’s Tanya Thompson to reveal ‘Top 10 Things To Know When Pitching Games’ at Toy and Game Design Conference

As the firm’s Director of Product Acquisition and Inventor Relations for games, Thompson boasts far-reaching connections in the global inventor community and is an expert in game sourcing.

Play-Doh, Monopoly and Magic: The Gathering drives growth for Hasbro in Q2 2019 results

“We delivered a high-quality second quarter, with positive consumer trends at retail and profitable growth led by several geographies and brand categories,” said Brian Goldner, Hasbro’s chairman and chief executive officer.

Hasbro’s Brian Wilk on bringing voice-tech to Monopoly in Monopoly Voice Banking

Brian Wilk, VP of Product Development at Hasbro, shares details of the challenges in infusing voice technology into Monopoly.

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