Hasbro

PlayMonster acquires Kahootz Toys

“This is PlayMonster’s largest acquisition to-date and we’re thrilled to continue our multi-category growth strategy building and adding classic brands while expanding our footprint in the activity and stationery aisles,” said Bob Wann, Chief PlayMonster of PlayMonster.

Hasbro launches Magic: The Gathering x My Little Pony crossover, Ponies: The Galloping

$30 per card set will be donated to Extra Life benefitting Seattle Children’s Hospital.

WATCH: Hasbro’s Phil Sage and Melissa Hershey shed light on development behind Star Wars D-O Interactive Droid

Hasbro’s D-O Interactive Droid boasts a self-balancing wheel, multiple modes of play, moving head and antennas, and features light-up LED eyes, sound effects, and premium deco inspired by its appearance in the upcoming Star Wars: The Rise of Skywalker.

Kim Vandenbroucke on the real-life inspiration behind Hasbro’s Peeing Pup

Fresh from winning the Emerging Innovator Award at Hasbro’s annual Innovator Expo, we caught up with Vandenbroucke to learn more about her approach to design

TOMY’s Alpesh Patel on why it’s key for designers to balance creativity with commercial awareness

Fresh from winning the Design Icon Award at this month’s Play Creators Awards, we caught up with Patel to learn more about his approach to design, as well as why he feels the toy space is in a fantastic place when it comes to creativity.

Hasbro looks to celebrate female inventors with Ms Monopoly

“Through the introduction of Ms. Monopoly, we want to recognise and celebrate the many contributions women have made to our society and continue to make on a daily basis,” said Hasbro’s Jen Boswinkel.

GALLERY: Check out the snaps from this year’s Play Creators Festival

This year’s Play Creators Festival took place earlier this week, uniting the toy and game design world for two days of conferences, awards and pitching.

Sony Pictures signs Hasbro as master toy partner for Ghostbusters

“Ghostbusters is an iconic and beloved franchise and we are excited and honoured to return to the brand as the global master toy licensee and bring new product to the next generation of fans,” said Tom Warner, senior vice president, Hasbro.

Hasbro welcomes Peppa Pig and PJ Masks to its portfolio following eOne acquisition

“The acquisition of eOne adds beloved story-led global family brands that deliver strong operating returns to Hasbro’s portfolio and provides a pipeline of new brand creation driven by family-oriented storytelling,” said Brian Goldner, Hasbro chairman and chief executive officer.

Hasbro’s toy and game recycling initiative expands to France, Germany and Brazil

“We deeply believe in taking care of our planet for future generations, and we see this expansion as the next step in our sustainability journey,” said Hasbro’s John Frascotti.

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