He Man

Designed by Emiliano Santalucia, the figure boasts over 30 points of articulation, fabric costume elements and a raft of accessories.

Leading up to the Mojo Nation pitch, we caught up with Ravensburger’s Benn Bramwell, Senior International Product Manager for Children’s Games, and Leah Smith, Junior Product Designer.

With nearly 15 years of toy design under his belt, James Austin-Smith is Head of R&D and Product Design at Moose Toys. Here we discover his pet peeve – and the one thing that stops his creative process…

Brand Designs is a new series of interviews with execs from the licensing industry on a range of subjects relating to the world of toy and game design.