Hot Wheels

“This collaboration is more than a product launch, it is a global design partnership,” said Nick Karamanos, SVP of Entertainment Partnerships, Mattel.

“Thanks to Hot Wheels, our iconic Race Car token is hitting the fast lane,” said Brian Baker, SVP of Board Games, Nerf and Play-Doh at Hasbro.

“Hot Wheels has always fuelled imaginative racing and over-the-top stunts, but we heard from consumers that there was room to make track play even better,” said Roberto Stanichi, Executive Vice President and Global Head of Vehicles and Building Sets at Mattel.

“Jon’s ability to craft rich, elaborate worlds with a distinct point of view makes him the ideal storyteller to bring Hot Wheels to life,” said Robbie Brenner, President of Mattel Studios and Chief Content Officer at Mattel.

Mattel’s Craig Callum discusses development of the Mattel Brick Shop Hot Wheels sets – and why his own car choices fuel his creativity.

Aberdeen, Newcastle and London to host Hot Wheels Stunt Show.

“Hot Wheels has fuelled the passion of car enthusiasts for generations, and with Mattel Brick Shop, we’re giving fans an entirely new way to engage with their favourite vehicles,” said Roberto Stanichi, EVP, Global Head of Vehicles and Building Sets at Mattel.

“The next phase of the partnership is all about giving fans the products and experiences that bring the worlds of Hot Wheels and F1 together in a way that has never been done before,” said Roberto Stanichi, EVP of Hot Wheels and Global Head of Vehicles and Building Sets at Mattel.

“We look forward to sharing these legendary brands and bold new adventures to our global audience of readers,” said Marc Visnick, TOKYOPOP COO and Publisher.

“This collaboration with Mattel will be about more than just a collection – it’s a celebration of the adventurous and creative spirit that both brands embody,” said Christina Mirabelli, Director of Marketing at PUMA Sportstyle.