I.D.I.O.T. Award

Deej Johnson on David Fear – the product manager who dedicated years of his life to Sindy.

The prestigious award – which stands for International Designer and Inventor of Toys – is given out at the annual UK Toy Inventors’ Dinner.

David Fear talks to 12S magazine about his amazing work on Sindy. With thanks to Hilary Sewell.

“It was quite a shock… An extraordinary, amazing honour.” Mary Couzin on winning the I.D.I.O.T.

Like father, like son: Max Ford discusses why winning the I.D.I.O.T. Award was complicated.

Deej Johnson and Billy Langsworthy discuss the career of the still-elusive Paul Snyder.

What sparks ideas? Inventor Mary Danby reveals how it all began…

The elusive Robin Black discusses her career in product development at Waddingtons Games.

Bucher & Harrison on Bucher & Harrison: Jim Harrison hears about Mike Bucher’s amazing career.

Ben Varadi discusses why the I.D.I.O.T. Award was given to John Dixon and Peter Manning, RIP.