“We cannot wait to surprise the whole family with the magical experience of unboxing their very own Present Pet puppy,” said Jean Gomez, Spin Master’s VP Marketing & Global Business Unit Lead.
LEGO design manager Jonathan Bennink on collaborating with Nintendo to bring Super Mario to life in bricks
We caught up with Jonathan Bennink, design manager at The LEGO Group, to learn more about what went into giving the iconic moustachioed plumber a LEGO makeover.
“The Keys and Curios brings a new level of personalisation to fans of the Wizarding World,” said Tom Greene, Wizarding World Digital’s Chief Operating Officer.
“TOMY is globally recognised as a pioneer of innovative and imaginative toys, and this heritage has led to perhaps the most engaging and charming toy ever,” said Pete Henseler, president of TOMY International.
“We’re creating a new type of play where the physical world actually influences the AR layer, instead of the other way around,” said LEGO’s Tom Donaldson.