IP

Wynne-Jones IP sponsors Play Creators Festival 2020

Wynne-Jones IP will be providing useful IP advice across all three days of this year’s Festival, taking place from September 7th to 9th.

Calliope Games tightens up distribution channels in bid to curb counterfeits

Firm is partnering with Alliance Game Distributors and ACD Distribution in the US, and Universal Games Distribution in Canada, with other international markets currently under review.

Beyond the Product: 360° thinking for IP

Making Things’ Fi Murray looks at how broad thinking can help transform one killer invention into a hot new brand spanning multiple product categories…

Alpha’s Darren Lee Phillipson on bringing Subway Surfers to the toy aisle

We caught up with Darren Lee Phillipson, Vice President of Global Product Design at Alpha Group, to find out more about the design process behind the new range, and how the company turns exciting IP into great toy lines.

Draw & Code welcomes new CEO in Spencer Crossley

“This opportunity to work with such an innovative team in the world of immersive technology, LBE and connected play is thrilling,” said Crossley.

Making Things’ Fi Murray on the launch of her studio’s new storytelling arm, Making Things Up

We caught up with Murray to learn more about how 2019 has been for Making Things, and what to expect from the new Making Things Up side of the business.

Meo Mio’s Paul von Mohr talks creativity, Pound Puppies and how to secure a “yes” in a “no” industry

We caught up with Paul to learn more about his history in the toy space, as well as find out his key piece of advice for inventors who are just starting out.

Wynne-Jones IP to tackle copycats with ‘Code of Conduct’ initiative at Toy and Game Design Conference

“We wanted to help the industry create a Code of Conduct that makes the issue fairer and more transparent, and thereby brings good to the industry as a whole,” said Wynne-Jones IP’s Victor Caddy.

Tru Kids Brands and b8ta’s new Toys R Us stores to be “the most progressive and advanced stores in its category in the world”

New stores will allow toy firms to showcase products in an ‘interactive playground-like environment’ and create custom experiences around their IP.

Mattel looks to “recapture the momentum” around American Girl with appointment of Jamie Cygielman

Cygielman joins as senior vice president and general manager of American Girl.

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