Joe Lawandus

“We are firm believers in learning through play and Gabby embodies that with her unparalleled tenacity and spirit,” said James Stephenson, Senior Designer at the LEGO Group.

“Our collaboration with Mattel will deliver an all-new innovative toy line that will bring the vibrant, musical world of the Trolls to life,” said Joe Lawandus, Senior Vice President and General Manager of Global Toys and Hardlines at Universal Brand Development.