L.O.L. Surprise!

MGA scoops Toy of the Year award for L.O.L Surprise

“A sold-out TOTY Awards gala underscores the health and vitality of the toy manufacturing and retail community as we focus on building successes in year ahead together,” said Steve Pasierb, president and CEO of The Toy Association.

MGA tackles counterfeiters over L.O.L Surprise! fakes

Spanish Customs recently seized and destroyed over 10,000 pieces of fake L.O.L. Surprise! product.

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