LEGO

Introducing the Growing Pains Accelerator: Business strategy help for toy and game inventors

Joel Silverman, CEO at KidsKnowBest, details the firm’s new Growing Pains Accelerator, an initiative designed to help inventors, designers and start-ups with mentoring, collaboration and practical services worth at least £150,000.

LEGO debuts Botanical Collection designed to help adults “switch off and relax”

“The customisable elements and mindful building experience will hopefully help them express their personality as their creativity blossoms,” said LEGO Design Lead Jamie Berard.

LEGO commits to reducing its absolute carbon emissions by 37% by 2032

“We are committed to building a better planet for future generations and that means stepping up efforts to reduce carbon emissions across our entire value chain,” said Tim Brooks, VP of Environmental Responsibility at LEGO.

The inventor’s inventor, Richard Heayes, on noteworthy design… And making it look easy

Meet Richard Heayes, the most-nominated designer in the Mojo 100… And discover a way to literally see your work differently!

LEGO launches largest set to date with LEGO Colosseum

“One of the biggest challenges and one of the most important things was to convey the Colosseum’s monumentality in the LEGO form,” said Rok Zgalin Kobe, designer of the new 9,036-piece set.

LEGO’s Sine Klitgaard Møller to speak on the importance of change in the toy space at Sustainability in Licensing Conference 2020

“Children are our role models in the LEGO Group and it is their planet we are using; we must protect their future,” said Møller.

Toy Retailers Association details DreamToys list of the top toys for Christmas 2020

“This year’s DreamToys Top 12 includes a range of products from classic brands such as Monopoly and Barbie, to popular licenses and innovative new toys to suit all price points,” said Gary Grant, chair of the DreamToys selection committee.

Sesame Street gets the LEGO treatment following successful LEGO Ideas campaign

“Knowing the impact Sesame Street has had on the world for decades, this felt like an exciting way to blend novelty with nostalgia, and pay homage to the truly iconic 123 Sesame Street through LEGO Ideas,” said LEGO’s Federico Begher.

Adidas debuts LEGO ZX8000 sneaker

The shoe has been designed as ‘an ode to the classic LEGO brick’

LEGO teams with Levi’s for new apparel line that can be customised with LEGO DOTS

The collection features the first-ever flexible LEGO baseplate, onto which fans can create their own customised designs using LEGO DOTS.

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