Can an inventors’ track-record be a key factor in buying decisions? Should there be more knowledge-sharing happening between these two areas of the industry? Are publishers doing enough to shine a light on their inventor items? All these questions, and more, are tackled in this Buyers & Inventors panel session.
This ‘Failure is the Key to Success’ session delves into how certain toys – that seemed destined for greatness, but flopped – provided some key lessons that were instrumental to the future success of other toys and games.
Leila Nosrati from Master Toy Advisors on the three things she looks for in every product and why some industry secrets should never be kept
Leila Nosrati sees ideas – as they are now, and as her clients might sell them. Here she tells us the three things she looks for in every product – and why some industry secrets should never be kept…