licensing

Deadline extended for Play Creators Awards 2020 nominations

You now have until Tuesday, June 30th to get your nominations in.

Spirit Halloween’s Carlos Mendoza on how a passion for illustration paved the way for a career in toy design

We caught up with Carlos to learn more about how he started out in the industry, and why a background in illustration proved invaluable when it came to toy design.

Legendary industry veteran Richard C. Levy on Furby, creative kryptonite and why the biggest risk is not taking a risk at all…

Richard C. Levy has over forty years in the toy industry and 200 inventions to his name. Specialising in collaborative invention, product development, and licensing, we discuss follow up, three things that kill creativity, and why nobody really knows anything…

Products of Change’s Helena Mansell-Stopher on why designers play a key role in making the toy industry more eco-friendly

We caught up with Helena to learn more about the Products of Change group, and what role the toy and game design community have to play in help the industry be more eco-friendly.

Brand Designs: Rockpool’s Vickie O’Malley talks experiential licensing, flexible thinking and Wes Anderson

We caught up with O’Malley to learn how inventors can work closer with the licensing community, and find out why she’d love the chance to develop a licensing programme around Wes Anderson’s portfolio of movies.

Brand Designs: Start Licensing’s Ian Downes on creativity, ‘brand DNA’ and bringing Wallace & Gromit into board games

This week, we’re catching up with Ian Downes, Director at Start Licensing and co-founder of Brands Untapped, a brand new experiential licensing event launching in March 2021.

Brand Designs: Bulldog’s Vicky Hill on why toy firms should look to their ‘back catalogues’ for licensing inspiration

Bulldog has been responsible for expanding several successful toy lines outside of the toy aisle through licensing, representing the likes of Shopkins, Treasure X, Match Attax and Garbage Pail Kids.

Brand Designs: Funko’s Lucy Salisbury on why understanding what fuels a fanbase is key to creating great licensed product

Lucy Salisbury heads up Funko’s licensing team for EMEA, managing the firm’s portfolio of more than 1000 active licences and over 10,000 characters.

Brand Designs: Riverside Brands’ Ashley Holman on what inventors need to know about working on licensed product

Brand Designs is a new series of interviews with execs from the licensing industry on a range of subjects relating to the world of toy and game design.

Gibsons licenses Quirk from designer Emma May

In Spring 2020, Gibsons will launch the ‘ultimate’ version of Quirk! boasting new characters, new packaging, double the number of cards and brand-new Mischief cards.

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