“We imagined what Barbie’s self-care routine would look like and created this range – meant to be used and loved by all,” said Melody Morton, Creative Concepts Director at Lush Cosmetics.
“Barbie You Can Be Anything: The Experience will serve as another example of Barbie’s commitment to inspiring the limitless potential in us all,” said Julie Freeland, Senior Director of Location Based Entertainment at Mattel.
Mattel’s Head of UK Consumer Products & Hardlines EMEA, Jon Spalding, on putting purpose at their core
As Mattel and Warner Bros. make the most of the Barbie movie, we speak to Jon Spalding about 2024…
Tyler Kenney – Mattel’s Director of Design for Licensed Wheels & Matchbox – discusses the “challenger spirit” that drives Hot Wheels.
“Barbie the movie is a monumental moment for the brand,” said Lisa McKnight, Executive Vice President and Global Head of Barbie & Dolls, Mattel.
“The Coronation Coach evolves the brand’s signature craftsmanship while drawing on innovation and cutting-edge technology to write a new and exciting chapter in our history,” said Roberto Stanichi, Global Head of Vehicles at Mattel.
“The legacy of Jurassic Park is felt across the world,” said Melissa Rodriguez, vice president of franchise strategy for Universal Products & Experiences.