Moose Toys

“These important additions to the licensing campaign fuel the growing popularity of the brand and fans’ desire to share their love of all things Magic Mixes,” said Lucy Wynn-Jones, Licensing Director at Moose Toys.

“This will be the most anticipated launch of the year,” said Paul Solomon, CEO of Moose Toys.

The 10-stage unboxing process sees kids rescue their figure from the ooze, build their character and attach their weapons.

How is Moose Toys putting a “wow” in the games category? Shannon Swindle tells all!

Fraser Paterson, VP – Head of Design & Development at Moose Toys, discusses keeping open-ended play at the heart of the firm’s Bluey range.

The Magic Mixies Magic Lamp won the Moose Toys team the Toy Designer of the Year award at last month’s Play Creators Awards.

“As Magic Mixies fandom continues to build, we’re thrilled to elevate the brand’s merchandise offering through these new licensing partnerships,” said Jasen Wright, VP North America at WildBrain CPLG.

“The team at Moose are known for our innovation, so it’s always wonderful to attend events such as this which showcase the incredible talent and creativity within the wider industry,” said Heath Saber, Inventor Relations Manager at Moose Toys.

“Moose Toys’ continued innovation across multiple categories – boasting never-seen-before features that captivate, surprise and delight consumers – has propelled our notoriety and growth in the UK,” said Neil Shinner, CEO, UK and Europe, Moose Toys.

“We backed ourselves four years ago when we decided to go direct to retail in the UK, and due to the hard work and commitment of our team, we are now seeing some amazing results,” said Paul Solomon, co-owner, Moose Toys