TOMY’s James Wing on lockdown, sustainable design and making packaging part of the play with Farm in a Box
We caught up with James Wing, European Project Manager at TOMY, to find out more about the design process behind the set, and how it aligns with the TOMY’s aim to create toys sustainably.
“Creating a more sustainable world is important to our team, our company and our consumers, and our first construction line derived from bio-based plastics is an example of this,” said MEGA SVP Bisma Ansari.
Mattel looks to achieve 100% recycled, recyclable or bio-based plastic materials in all products and packaging by 2030
In the first half of this year, the company will debut its first product aligned with this goal: the Fisher-Price Rock-a-Stack made from sugarcane-based plastics.