Play Creators Conference

Watch: No Characters, No Vehicles, No Problem! Taking ‘Left-Field’ IP into Toys

How do IP owners and licensing agents take ‘left field’ brands into the world of toys and games? This session delves into some of the challenges involved and looks at the key to successfully giving these kinds of brands the toy treatment.

Watch: The Art of Villainous

This session – featuring Shane Hartley, Art Director at Ravensburger North America and Jake Breish, Graphic Designer at Ravensburger North America – delves into the incredible art direction behind the company’s smash-hit board game series, Villainous.

Watch: Funko’s Ben Butcher on how curiosity fuels creativity

What goes into designing a great Funko Pop! Vinyl figure? Is any brand too obscure to get the Funko treatment? And how does curiosity help fuel creativity? Ben Butcher, SVP of Creative at Funko, shares his thoughts on all this, and more, in this interview with Mojo Nation’s Billy Langsworthy.

Watch: The Perfect Pitch

What can you do to give your toy or board game the best chance of success in a pitch? How do inventor relations execs nail their pitches to buyers? And which ‘P’ is most important: the person, the product or the pitch itself? All this and more is discussed in this ‘Perfect Pitch’ panel session.

Inside Trapped: A New Kind of Escape Room Game

This session looks at the design and invention process behind Trapped, a new series of escape room games published by Golden Bear that turns any room in your house into an escape room.

PlayMonster’s Tim Kilpin on the firm’s biggest ever launch: Snap Ships

We caught up with Tim Kilpin, President at PlayMonster, to find out more about his journey in the industry to date, and why PlayMonster’s latest launch – Snap Ships – is something special.

Inside Spin Master’s Toy Invention Program

How has Spin Master’s Toy Invention Program at Shenkar helped to create a thriving inventor scene in Israel? What’s the difference between a design course and an toy invention course? And with Spin launching a similar program in Canada last year, what does future international expansion for the course look like?

Watch: Desert Island Picks with… Darren Lee Phillipson

If you could only take one toy, one game and one of your own inventions to a desert island, what would you take and why? That’s the question that WordWhizz Deej Johnson is posing to Alpha’s Darren Lee Phillipson in this Desert Island Picks interview.

Watch: Playing with Brands

What makes for great licensed toys and games? How can brands successfully engage with the inventor community? And what are licensors looking for in a perfect toy partner? All this and more is explored in the Playing with Brands Panel session.

Watch: Life as a Solo Inventor

This panel delves into the good, the bad and the ugly of life as a solo toy inventor; looking at the importance of collaboration, whether companies treat solo creators different from bigger invention studios and what some of the perks of going it alone are.

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