Play Creators Festival

“As an artist and inventor of unusual objects, I’ve spent my working life trying to come up with great ideas,” said Wilcox.

“This year’s Harry Potter Invisibility Cloak epitomises our company’s focus on creating ground-breaking, blockbuster selling products,” said Dr. Jim Wyatt, Director of Inventor Relations at Wow! Stuff.

“It is the first time for us, so we are excited to experience the Mojo Pitch first hand,” said Bernd Keller, head of game development at Amigo Spiele.

“We are looking forward to participating in Mojo Pitch, as we heard great things about the inaugural year,” said Tony Serebriany, Director of Inventor Relations and International Sales at USAopoly.

“We look forward to seeing some really unique, innovative and forward thinking ideas in September and encourage anyone with outstanding ideas that you think would fit within TOMY’s portfolio to come and see us,” said TOMY’s Alpesh Patel.

“It’s a great day and looking forward to meeting lots of talented inventors and seeing some old friends,” said Drumond’s Dharmander Patel.

“New talent is the lifeblood of the toy industry and as such, we’re delighted to sponsor the Rising Star category at this year’s Play Creators Awards,” said Alpha’s Kerry Tarrant.

“Spin Master is looking forward to participating once again in one of the most innovative events that showcases the UK’s top talent,” said Spin Master’s Director of Inventor Relations, David Winter.

“In addition to the winners, this is a celebration of all of our studio and agency partners,” said Hasbro’s Rich Mazel.

Making Things’ Fi Murray, Triclops Studios’ Rob Ames and Worlds Apart’s James Austin-Smith will look to convince creative consultant Deej Johnson that their pet hate deserves to go into Room 101.