Playing with Brands

What makes for great licensed toys and games? How can brands successfully engage with the inventor community? And what are licensors looking for in a perfect toy partner? All this and more is explored in the Playing with Brands Panel session.

Panellists include Pixar Animation Studios’ Jen Tan, Roald Dahl’s Stephanie Griggs and SRL Consulting’s Susie Lecker.

Alpha’s Darren Lee Phillipson, Triclops’ Rob Ames and Sweet Spot Studio’s Jon Vanderbeek will discuss the process of creating licensed toys in a session chaired by Mojo Nation’s Billy Langsworthy

This year’s panel session boasts design execs from Golden Bear, Fuse London, Making Things and Modiphius Entertainment.