Pokémon

“The growth we’ve seen in the toy industry speaks to the fact that parents are willing to put their children’s happiness above all else,” said The NPD Group’s Juli Lennett.

Julio E. Nazario is a rising star of the game design world, with his eye-catching titles like Ctrl and Holi: Festival of Colors leading design royalty Eric Lang to recently tweet: ‘Julio Nazario will win a Spiel des Jahres before 2025’.

Games and Puzzles enjoyed growth of 55%, Outdoor & Sports Toys was boosted by 22%, Building Sets sales jumped 20% and Arts & Crafts enjoyed a sales increase of 13% during Q1 2020.

Firm’s successful year has been driven by the success of Dobble and the Pokémon Trading Card Game (TCG).

The Pokémon Company International has appointed Wicked Cool Toys as the master toy partner for Pokémon, starting from July 2018.