Pre-School

PowerStation Studio US’ Sharon Weisman, The Toy Guy’s Chris Byrne and Alsop Design’s Joe Alsop give us their verdict on the brands ripe for a pre-school collab.

“From the moment we first saw the world of Gus: The Itsy Bitsy Knight, we were drawn to its compelling story,” said Nick Karamanos, SVP of Entertainment Partnerships, Mattel.

2018 was a great year for Ooba, with a raft of new games hitting the market and recent launches performing above expectations. We caught up with the team – Max Ford, Joeri Hoste and Sally Jacobs – to find out what this year has in store and how they stay creative.