RN Branding & Licensing
How do IP owners and licensing agents take ‘left field’ brands into the world of toys and games? This session delves into some of the challenges involved and looks at the key to successfully giving these kinds of brands the toy treatment.
BuzzFeed, Britannica/Merriam-Webster and TSBA Group to talk about bringing ‘left-field’ brands into toys and games at Play Creators Conference
The ‘No Characters, No Vehicles, No Problem!’ session will be chaired by Start Licensing’s Ian Downes.