Rob Ames

We asked figures in the industry for their favourite toy and game launches of the year. The only caveat… They couldn’t choose a product they were involved in!

Rob Ames and Luc Hudson talk M.U.S.C.L.E wrestlers, Sofubi vinyl figures and Fiendish Feet yogurt pots.

Great for ideation or creativity kryptonite? Toy and game designers discuss AI-generated art.

Panellists will be discussing how social virality influences the product selection process, the key to successful trendspotting and TikTok’s role in shaping trends.

Triclops Studio is an award-winning design agency and invention studio whose expertise span front-end toy and game concept development, future thinking, character creation, world building, as well as strategy and brand architecture.

Triclops Studio’s Luc Hudson and Rob Ames explore how great character development and innovative toy design go hand in hand.

The Mojo Nation 100 – in association with Hasbro – is a listing of the most influential figures currently working in the world of toy and game design who have excelled over the last 12 months.

Former Hasbro designers Rob Ames and Luc Hudson are the straight-talking, mind-boggling founders of UK agency Triclops. Here they talk about sizzles, life in lockdown… And pitching online!

Making Things’ Fi Murray, Triclops Studios’ Rob Ames and Worlds Apart’s James Austin-Smith will look to convince creative consultant Deej Johnson that their pet hate deserves to go into Room 101.

We caught up with Rob Ames and Luc Hudson to learn more about the firm’s fresh design space, as well as its new Invention Hub arm.