Spin Master details sustainability-focused launches for Rubik’s Cube, GUND and Etch-a-Sketch
The Rubik’s Re-Cube is sourced from 100% recycled ABS plastic and packaged in 100% recycled cardboard, while the Sustainable Etch-a-Sketch is made with 86% recycled plastic.
Cubed: The Puzzle of Us All, a new book from Rubik’s Cube inventor Erno Rubik, set to launch in September
Cubed sees Rubik detail his journey to creating the iconic Cube, as well as covering the art of creativity, playfulness and invention.
Rubik’s Brand welcomes new CEO in Christoph Bettin, following partnership with Bancroft Investment
The investment by Bancroft is to fuel an ‘ambitious growth strategy’ utilising Rubik’s global brand-recognition to focus on growth through new channels, products and markets.