Scruff-a-Luv
Worlds Apart’s James Austin-Smith on the origins of its pioneering plush concept, Scruff-a-Luvs
The transformation aspect to Scuff-a-Luvs is so complex that Worlds Apart had to design and build a custom manufacturing process, as no one had done this with plush before.
Popular Articles
The Toy Association’s Greg Ahearn, Kim Carcone and Andy Keimach on why The Toy Building in LA is shaping up to be a “watershed moment”
The amazing story behind Egg Mazing: in conversation with craft-toy inventor Scott Houdashell
Fugglers creator Louise McGettrick on how an eBay listing for a bag of false teeth inspired her line of plush monsters
Hasbro and Robosen debut Transformers Bumblebee Auto-Converting Robot
LEGO to host Creativity Workshops in-stores and online
Upcoming Events
-
- 31st January 2025
- Spielwarenmesse, Nuremberg
International Game Inventors Convention
-
- 20th - 22nd May 2025
- Mandalay Bay Convention Center, Las Vegas
Las Vegas Licensing Expo
-
- 24th - 26th June 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Festival
-
- Tuesday, June 24th, 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Awards
-
- Wednesday, June 25th, 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Conference
-
- Thursday, June 26th, 2025
- Stamford Bridge Stadium, Chelsea, London
Mojo Pitch
-
- 7th - 9th October 2025
- Excel London
Brand Licensing Europe
