Sweet Spot Studio

Alpha, Triclops and Sweet Spot Studio to talk licensed toy design at US Toy Fair’s Creative Factor

Alpha’s Darren Lee Phillipson, Triclops’ Rob Ames and Sweet Spot Studio’s Jon Vanderbeek will discuss the process of creating licensed toys in a session chaired by Mojo Nation’s Billy Langsworthy

Jon and Sarah Vanderbeek on why 2017 was a “pivot point” for Sweet Spot Studio

Having both been mentored under toy legends at Bang Zoom Design and The Obb, the Vanderbeek’s have gone on to develop major launches for the likes of Hasbro, Mattel and Spin Master.

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