The Insights People

The Insights People launches Parents Insights, a new arm exploring parents’ ‘behaviours, attitudes and consumption’

“Over the last year we have seen unprecedented demand for our services and many clients have said that they would love us to expand and create Parents Insights,” said Nick Richardson, Founder & CEO of The Insights People.

Kids Insights expands into Canada and Australia

“We are now surveying an additional 21,000 children in both countries, providing all of this data to our clients in real-time with expert analysis from our growing team of researchers and analysts,” said Nick Richardson, CEO of The Insights People.

The Insights People secures investment from SuperAwesome

“Our strategic partnership with SuperAwesome indicates the great strides The Insights People has rapidly made,” said Nick Richardson, CEO of The Insights People.

Kids Insights America launches

Market intelligence specialists The Insights People has launched the new platform after soaring demand from the US market for access to real-time insight on trends.

Get involved in The Insights People’s kids’ sector survey

The survey will underpin an industry report highlighting confidence levels of industry professionals within the UK kids’ sector, including toys and games.

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