Beyond the Pitch: Trina McFarland reveals her thoughts on the importance of Inventor Relations
TinkerTini’s Trina McFarland on why good Inventor Relations is more important than a great pitch.
Looms and Quilts
TinkerTini’s Trina McFarland looks at the many initiatives and services out there providing companies with access to inventors and outside ideas… And why a combination of them holds the key to successful external outreach.
KidKraft ramps up its inventor engagement with TinkerTini
“We’ve partnered with TinkerTini to help us tap into new talent with a passion for wood-based products and ingenious ideas for features that enhance imaginative play,” said Kiyomi Haverly, VP, Creative of KidKraft.
The Toy Coach teams up with TinkerTini to provide pitching opportunities to Toy Creators Academy graduates
“TinkerTini can’t wait to step-in and help Toy Creators Academy graduates take their concepts to the finish line,” said Trina McFarland, Owner and General Manager of TinkerTini.
Watch: A Universal Approach to Toy Invention
This panel session delves into why inventors are important to Universal, what’s key to inventing for Universal IP and what opportunities are there to explore within the firm’s portfolio of brands, spanning Jurassic World to Universal Monsters.
TinkerTini to educate and invest in the next generation of toy inventors with TinkerNext
The free resource and programme will educate users on how companies evaluate inventor concepts and what it takes to succeed.
Go, Making Things, Creating Unique Toys and TinkerTini to discuss life as solo inventors at Play Creators Conference 2020
The session, chaired by TinkerTini’s Trina McFarland, will delve into the good, the bad and the ugly of life as solo invention studios.
TinkerTini explores new offering with NPD Inventors Edition Report and invites inventors to take part in survey
In partnership with NPD, TinkerTini has created the “NPD: Inventors Edition Report” providing item and category performance data for TinkerTini’s registered inventors.
Game on: Inside TinkerTini’s latest innovation for game companies
TinkerTini’s Kate Soanes looks at how a passion for Roller Derby and tabletop games paved the way for the firm’s latest innovation aimed at helping games companies better leverage the inventor community.
The emotional roots of “Not Invented Here Syndrome”
Having encountered “Not Invented Here Syndrome” throughout a career in inventor relations, TinkerTini’s Trina McFarland digs under the surface of this decision-making process; unpicking the complex set of emotions and behaviour behind it